GENERAL REQUIREMENTS
• All advertisement materials should be supplied as negative, right reading, emulsion down.
• All films should be stable and have a thickness of 0.10mm (0.04"). It should be supplied in one piece per colour, and identified by colour and kind (eg. magenta, negative).
• No etching or hand colour corrections should be made on film. All opaquing should be done on the
non-emulsion side of the film.
• Film should be hard contact dot. No camera or etched film is acceptable.
• Negatives should be produced for same size reproduction, with 2mm less on the depth of advertisement spaced booked.
• Line copies should be of at least 6 points and weight of all rules and character strokes must be of at least 0.5 pt. and prepared in black. The blacks should be uniformly black and the whites white and the edges clean and sharp.
• Originals in the form of printed reproductions / photocopies and transparencies are not acceptable. Colour for mono reproduction should be avoided.
• Screen ruling should be 85 lines per inch (lpi) for both mono and colour printing.
• B/W negatives should be screened to a dot size of 90% shadow and 5% highlight.

TWO-COLOUR REQUIREMENTS
• Films for two-colour ads should have four centre register marks located 6 mm outside of the trim area. Register marks and crop marks should be in exact register with one piece of each colour.
• The sum percentage of dot values in any given area should not exceed 160% and only one colour may be solid. In narrow lettering and very small areas, however, two solids can be overprinted satisfactorily; any area larger than 3mm should have one of the colours screened.
• For fairly big point sized text and large areas of black, it should be reversed out of 2nd colour background.
• Negatives should be clearly marked and accompanied by colour proofs. Stickers on the negatives are insufficient.
• Proof two-colour advertisements with the colour first and black subsequently.

FOUR-COLOUR REQUIREMENT
• Films for four-colour ads should have four centre register marks located 6mm outside the trim area. Register marks and crop marks should be 'line' copy at least 13mm long and should not exceed 0.07mm in width. Films should be in exact register with one piece for each colour.
• The sum percentage of dot values in any given value should not exceed 260% and only one colour may be solid.
• Four-colour films should be made with the least amount of overprinting possible, to avoid excessive mixing of inks.
• Fine reverse white text, thin rules and small light typeface lettering or text should be avoided
• There should be no underlying colours for any solid background.

PROOFING
• For full-colour ads, 1 set of negative films, 4 final colour proofs should be supplied together with one set of progressive proofs.
• Proofs should be pulled on newsprint.
• The four-colours should be printed in the sequence of cyan, magenta, yellow and black, and in the direction of our machine run. For tabloid papers, it should be from the left to the right of the advertisement.
• Dot gain of 30% is to be simulated in the proof making process to provide an approximation of the actual print result.
• All progressive proofs and all finished proofs for two-colour or four-colour printing should be in exact register. Films which are not in exact register will result in poor quality reproduction throughout the entire press run.
• All proofs and progressives should match each other and be consistent in ink amount.
• All colour separations should be provided in the form of NEGATIVE films.
• Alterations: It is important for best quality reproduction that new progressive be supplied if alterations are
made to the colour values of the four-colour films. For minor corrections when time does not permit re-proofing, note on all films, single-colour proofs, and four-colour proofs the changes that have been made. For two- colour and black and white ads, please also supply new proofs after any alterations.

OTHERS
• Pre-Printed Inserts in BB & MP is based on single sheet A4 up to a maximum size of A3. Inserts of 10K to 20K are available for * weekday publication only. The cost of print and insert will be quoted on request.
* Inserts are not acceptable on heavy supplement days and on weekend editions. Pre-printed inserts are not acceptable. Colour seps of 133 or 150 lpi, progressive and final proofs are to be provided at least 4 weeks from date of publication. Average cost of advert is B$0.50 per copy without including cost of printing.